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Contentbytes | B2B Tech Digital and Content Marketing Agency Contentbytes | B2B Tech Digital and Content Marketing Agency Contentbytes | B2B Tech Digital and Content Marketing Agency Contentbytes | B2B Tech Digital and Content Marketing Agency Contentbytes | B2B Tech Digital and Content Marketing Agency

Digital Marketing Services

Contentbytes is your growth partner for B2B tech digital marketing programs success. Our senior marketing consultants create engaging, customer-focused, targeted programs that differentiate, educate and amplify awareness of your products, solutions and services. These strategies drive successful lead generation, branding, social media engagement and communications programs.

Content Marketing Strategies

  • Develop Program Goals
  • Perform Content Audit/Gap Review
  • Create Buyer Persona’s and Buyer’s Journey
  • Story Ideation & Prioritization
  • Asset Type Selection
  • Story Development & Writing
  • Digital Distribution Strategies

Digital Program Strategies

  • Develop Growth Strategies & Goals
  • Establish KPI’s That Define Success
  • Review Audience Targeting
  • Content Selection & Promo Copy
  • Distribution Options (paid, earned, owned)
  • Metrics Reporting & Review
  • Ongoing Optimization
Targeted Content Creation
Engaging storytelling. Create a mix of audience-targeted content by buyer’s persona and buyer’s journey stages. Create or enhance product messaging and positioning. Create ebooks, brochures, data sheets, case studies, webinars, whitepapers, videos and more.
Web Site Engagement
Inbound leads. Create web content strategy and buyer pathways that lead to engagement. Improve site content performance and user experience. Develop web copy editorial style for consistent audience-friendly narrative in your brand voice. Create site and blog editorial calendars and more.
Programs Optimization
Performance Measurement. It is critical to track your KPIs to know what is working, what isn’t so you can optimize for the best ROI. You may need new promo copy messaging, different assets or better targeting using different distribution channels.